Dior – Diorshow New Look – New Mascara

Mascara, with the DiorShow franchise, is the second pillar of Dior makeup behind the Rouge Dior.

The House, to celebrate the tenth anniversary of its iconic product, has decided to launch a new mascara volume with a stunning eyelashes amplitude, inspired directly from the Dior couture and the legendary New Look silhouette. Moreover, the formula is enriched with a Lash Multiplyer regenerating serum and the short brush fetches and bend the smallest of lashes. Finally, to accompany the launch, four new harmonies are available in the eyesahdow palette range 5 couleurs.

For communication, it is the beautiful Natalie Portman who lends her doe eyes to the brand.